Press Releases


5/30/2018

FOR IMMEDIATE RELEASE:

May 30, 2018

 

Contact: Ted Bordelon

(267) 469-7048

ted@314action.org

 

314 Action Fund Launches Five-Figure Digital Campaign for Hans Keirstead in CA-48

Digital Buy to Contrast Keirstead and Democratic Opponent Harley Rouda; Highlights Lawsuit Brought Against Rouda for Firing Employee with Cancer

 

(Washington, D.C.) -- Today, 314 Action Fund announced a paid digital communications campaign targeting voters in California’s 48th Congressional District contrasting Democratic candidate Hans Keirstead and opponent Harley Rouda. The digital campaign will last through Election Day and will contrast the two candidates.

 

The campaign focuses on Hans’ commitment to protect women’s choices and to defend against Republican attacks on women’s healthcare, as well as on his background as a neuroscientist who has spent years in the lab developing treatments and cures for cancer patients.

 

The campaign also highlights a lawsuit brought against Harley Rouda’s company by a cancer survivor who was fired due to her age and the increased medical costs associated with her treatment. Rouda was quoted discussing the health costs of older workers, calling them a “downward death spiral” to the company’s bottom line.


Both spots can be viewed by clicking HERE.

 

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314 Action Fund is a registered federal political action committee. 314 Action is the largest and only resource specifically created for scientists and STEM professionals seeking assistance running for office. 314 Action was founded by members of the STEM community, grassroots supporters and political activists. Formed in July 2016, 314 Action has over 400,000 active members and donors across the United States. 314 Action is concerned that STEM education in the United States is falling further and further behind the rest of the world, that our political leaders continue to deny scientific facts and that Congress fails to fully fund scientific research so we can solve pressing issues. For more information, visit 314action.org


5/24/2018

FOR IMMEDIATE RELEASE:

May 24, 2018

 

Contact: Ted Bordelon

(267) 469-7048

ted@314action.org

 

314 Action Fund Announces $285k Paid Communications Plan In Support of Brian Forde in CA-45

Plan Includes $175k Spending on Direct Mail and a $110k Cable TV Buy 

(Washington, D.C.) -- Today, 314 Action Fund announced a paid communications plan supporting endorsed candidate technologist Brian Forde who is running for Congress in California’s 45th District.The program will introduce Brian to voters via direct mail and a cable television ad buy.

314 Action Fund will send 5 flights of mail which will target 71,332 likely voters in 56,879 households in the district. The mail is slated to drop on 5/25, 5/29 and 5/30, and two pieces have already hit mailboxes on 5/21 and 5/23,. The cable TV buy will last through primary Election Day, 6/5.

Ted Bordelon, Director of Communications for 314 Action, released the following statement:

“Brian Forde spent his life building technology in the service of others, and 314 Action is confident he will continue that record of service as a member of Congress. 314 Action is committed to helping Brian unseat Rep. Mimi Walters, who has proven time and time again she will provide unwavering support for President Trump’s attacks on science.”

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5/8/2018

FOR IMMEDIATE RELEASE:

May 8, 2018

 

Contact: Ted Bordelon

(267) 469-7048

ted@314actionfund.org

New Polling Data Show Hans Keirstead Best Positioned to Defeat Rep. Dana Rohrabacher

Poll Shows Keirstead as Best Chance to Prevent Top-Two Republican Finish

(Washington, D.C.) -- Today, 314 Action Fund and data-scientist-led polling firm Change Research released the results of a poll of likely voters in California’s 48th District, showing Keirstead leading other Democrats in the race before message and taking the lead ahead of incumbent Republican Rep. Dana Rohrabacher following messaging on all candidates.

A balanced number of messages were provided for Rohrabacher, Keirstead, Rouda and Baugh.

The data also show that Keirstead stands to gain the most from paid communications, moving from 19% to 29% after a positive messaging battery, while Democratic primary opponent Harley Rouda moves only 1 point and is left in a distant 4th place after both positive and negative messaging.

Director of Communications, Theodore Bordelon, released the following statement:

"It’s clear from this poll that Harley Rouda is going to be the spoiler candidate for Democrats in CA-48, a top pick up opportunity. This poll shows voters have serious concerns with Harley Rouda’s past business practices, from profiting from predatory and unscrupulous real estate deals with Wells Fargo to firing an employee with cancer to save health care costs. To unseat a long-time incumbent like Rohrabacher -- and to prevent a nightmare top-two Republican finish in this primary -- we’re going to need the strongest possible Democratic candidate in the driver’s seat, and that is Hans Keirstead.”

Rouda’s negatives -- particularly information about the millions he made by partnering with big banks like Wells Fargo to push homeowners into purchasing homes they could not afford -- turn off many voters in the 48th District, stagnating his support and causing his initial supporters to move their support. 45% of voters find this information a “very convincing reason to oppose Rouda,” and nearly 67% feel that it is a very or somewhat convincing reason to oppose him.

Key Takeaways:

  • Hans Keirstead remains the best positioned Democrat to clinch the primary and prevent a top-two Republican finish.

  • Positive messaging about Harley Rouda doesn’t move the needle for voters, while positive messaging about Keirstead separates him from the field -- putting him above even Rohrabacher.

  • 84% of Keirstead's initial supporters continue to support him at the end of the poll, compared with 56% of Rouda's. This suggests that Keirstead is likely to remain in the top tier, while Rouda's soft support suggests he hasn't consolidated the support of his voters.

  • Half of the voters who switched to Keirstead were initially undecided, and half initially answered Rouda, suggesting Keirstead’s unique background as a neuroscientist effectively positions him to capture a broader segment of the electorate  as a “change” candidate.

Topline memo from Change Research can be found by clicking HERE.

Registered voters in California’s 48th Congressional District were solicited, between May 2-3, in a survey conducted in English. Change Research applied proprietary Bias Correct technology to solicitations in order to yield a mostly representative sample. Incomplete responses, unregistered voters, and voters outside of CA-48 were filtered, leaving a sample of 590. Results based on 590 respondents who self ID as registered voters living in CA-48, and who answered most of the questions. Sample demographics are close to the electorate for age, gender, and ethnicity. Post-stratification done on age, ethnicity, and 2016 presidential vote. Margin of error, as traditionally calculated, is +/- 4%.

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314 Action Fund is a registered federal political action committee. 314 Action is the largest and only resource specifically created for scientists and STEM professionals seeking assistance running for office. 314 Action was founded by members of the STEM community, grassroots supporters and political activists. Formed in July 2016, 314 Action has over 400,000 active members and donors across the United States. 314 Action is concerned that STEM education in the United States is falling further and further behind the rest of the world, that our political leaders continue to deny scientific facts and that Congress fails to fully fund scientific research so we can solve pressing issues. For more information, visit 314action.org